Chinese music company Modern Sky and Dutch independent record company V2 Records have entered into a multi-faceted partnership covering live performances in China, music releases, back catalogue operations, and artist promotion in the Chinese market.

In live music, Modern Sky has already facilitated China performance arrangements for V2 artist Temples. The two companies will also establish a long-term framework to select new releases for the Chinese market, with Modern Sky handling mainland China distribution, and explore collaboration on V2’s back catalogue, which includes artists such as Ziggy Marley, Razorlight, Kaiser Chiefs, and Blood Red Shoes.

For V2 artists looking to develop their presence in China, Modern Sky will provide local social media management, content promotion, and PR support.

Founded in 1997, Modern Sky operates across artist management, record releases, and live music, while continuing to expand its international network.

Also founded in 1997, V2 Records is one of Europe’s leading independent music companies, with offices in the Netherlands, Belgium, France, the UK, and Germany. Its business spans artist and label services, music distribution, marketing, media relations, and digital promotion.

The partnership moves beyond individual performances and projects, establishing a longer-term collaboration across music releases, distribution, artist development, and market promotion.